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Marketing Mix Presentation - Essay Example The company offers services on a full pay basis. The companyâ€™s location is at the middle of the city centre to enable quick and easy access for its customers. The extended specialized services such as personalized care and the clinics attract more customers to the facility. . The company prices its products on minute basis. The differences between the minutes are not proportional to the difference in price increment. The clients are at liberty to choose the kind of service that best suits their budget. The companyâ€™s location at the beach facilitates ease of access considering that many people go to the beach. The many promotions offered attract many customers to pose as regular customers so they can enjoy the promotions. Advertising of the companyâ€™s website, provision of retreat services alongside SPA services, provision of extended gifts such as Message Gifts Certificates and Beauty Gift Certificates to regular customers, promotions such as Shanghai Promotions during May. The company offers services on a minute basis. The increment in minutes is not proportional to the increment in price charge. The pricing dissuades the customer to seek the service with a higher quality than the one they intended before. The quality of services depends on the price charge. The customers therefore have the freedom to choose based on their budget demands. The company also offers specialized services unique to the Chinese and Japanese culture. Product specialization attracts more customers to seek the specialized services. The companies offer, mostly, similar products differentiated by the brand name which incorporates the companyâ€™s name. The companies have adapted to the surrounding demographic requirements as they offer services unique to the surrounding population.